En overordnet betegnelse for spredning, dvs. når et produkt er færdigudviklet og kommercialiseringen påbegyndt. Diffusionen “tager over”, når innovationen er afsluttet.


Rogers, E. M. (2003): Diffusion of Innovations. 5. udgave. Free Press.

Se også


En overordnet betegnelse for kreativitet (idérigdom) og innovation (evnen til fornyelse) samt evnen til at realisere idéerne. Definitionen på entreprenørskab er mange - her et uddrag:. . Schumpeter: “...entrepreneurship, as defines, essentially, consists in doing things that are not generally done in the ordinary course of business routine, it is essentially a phenomenon that comes under the wider aspect of leadership.”. . Shane: “Entrepreneurship is an activity that involves the discovery, evaluation and exploitation of opportunities to introduce new goods and services, ways of organizing markets, processes and raw materials through organizing efforts that previously had not existed.”


En overordnet betegnelse for at skabe noget nyt og ændre en etableret metode, fremgangsmåde eller opfattelse. Definitionen på innovation er mange - her et uddrag:. . Schumpeter: “At gøre nye ting eller at gøre ting, som allerede er gjort, på en ny måde.”. . Drucker:  “The act that endows resources with a new capacity to create wealth.”. . BCA: “something that is new or significantly improved, done by enterprise to create added value either directly for the enterprise or indirectly for its customers:”